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EVALTEC, Management of Research and Technological Development

Project management - Commercialisation of Technologies - Internationalisation


Business plan


Brief model for Business Plan that must explain, at least, the following points:


1 -   Description of the idea, the activity, the product.


2 -   Development of the brand. How the market is going to be captured?


3 -   Description of the market where the firm is operating (size, focus, segmentation).


4 -   Description of the competitors.


5 -   Introduction of the Management Team.


6 -   Business model. How money is going to be made?


7 -   Financial issues.



Do not forget to include the most trendy issues like:


*   A Global View of your business, maybe aimed at certain market niches, but everywhere.


*   The Technology involved and how this technology will change during the plan timescale, new techologies forecasted to be available soon, competitors' technologies, etc.


*   The Emotional Capital of your team. Is the human capital motivated? Will they remain attached to the project?



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